Author: Ray Edwards
My name is Ray Edwards, and I help “believing achievers” start, run, and grow their Internet based businesses. If that’s you, this means you can have more joy, experience more passion, and achieve prosperity with purpose.
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Here’s the truth: most people find writing sales copy intimidating.
You need to write persuasive sales copy. But is it possible to sell without being “salesy”?
Yes! Anyone can write friendly, heart-centered, yet persuasive sales copy, when you follow the carefully constructed system you’ll discover inside The Copywriting Academy.
Here Are the Proven Secrets of Writing Copy That Sells More Of Whatever You Sell.
If you aren’t yet making the “big bucks” in your entrepreneurial business. if your solo professional practice isn’t providing you with the freedom (and profits) you dreamed of. if you want to finally turn it all around. if your platform isn’t bringing you income. or even if you’re doing well but just know there is more.
I’ve got good news: the Copywriting Academy online learning experience explains why.and what you can do about it. This 100% online learning experience is right for you if:
How To Write Copy That Sells. Without Selling Your Soul
Let’s face the facts.
You know you need to write powerful, persuasive sales copy in order to sell your products and services. You probably know that you can change no other part of your marketing, but just replace mediocre copy with great copy, and sales skyrocket.
But there’s a problem.
The problem is most sales copy sounds sleazy and overhyped. We’ve all seen the crazy sales copy online that seems to scream “scam”. Maybe you are afraid that when we talk about writing sales copy, that’s what we’re referring to. Heaven forbid!
That style of copywriting may have worked at one time on the Internet, but its effectiveness is diminishing rapidly, and the power of that sort of marketing has already seen its day.
To succeed in modern times, you have to understand that your audience is smarter. They demand more respect than ever before. And they have always deserved it.
Today, the most powerful copy is heart-centered, not manipulative, yet powerfully persuasive communication.
It represents the convergence point of the needs of your customer, their desire for a solution, and the benefits of your product or service.
Communicating this convergence is the heart of powerful copy.
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